The Grinch Wall at Camp Flog Gnaw 



OVERVIEW
Design, ideation for a Grinch promotional fan experience/attraction at Tyler the Creator’s music and culture festival Camp Flog Gnaw.

Part plush sculpture, part interactive musical instrument, the Grinch wall was a playful and playable experience which featured a neon-lit heart-shaped photo opp and Tyler’s track from film.

ROLEDesign Director
CATEGORYEXPERIENTIAL/ACTIVATIONS ART DIRECTION








 
Concepts and exploration for the wall