The Grinch Windows at Bloomingdale’s
Creative direction, concept design and art direction for Grinch-themed holiday window displays at Bloomingdale’s flagship NY location.
In the immediate lead up to the global release of The Grinch, we had the opportunity to take over 6 of Bloomingdale’s primary storefront windows. The intent was to engage and delight holiday shoppers and fans with an elegant and distinctive reimagining of the film’s world. Anchored by a juxtaposition of the cold, angular Grinchian cave and the colorful, celebratory Who-ville, the result was a visual spectacle which featured elements extending outside of the windows and interactive components such as a Grinch face photo opp, gift wrapping device and bespoke karaoke station.
The unveiling event showcased film stars Kenan Thompson and Cameron Seely, along with a live musical performance.
In the immediate lead up to the global release of The Grinch, we had the opportunity to take over 6 of Bloomingdale’s primary storefront windows. The intent was to engage and delight holiday shoppers and fans with an elegant and distinctive reimagining of the film’s world. Anchored by a juxtaposition of the cold, angular Grinchian cave and the colorful, celebratory Who-ville, the result was a visual spectacle which featured elements extending outside of the windows and interactive components such as a Grinch face photo opp, gift wrapping device and bespoke karaoke station.
The unveiling event showcased film stars Kenan Thompson and Cameron Seely, along with a live musical performance.
Unveiling Event
